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Bull and bears in advertisements...

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USA Today has an article, Bull, bear show up together in ads for trading about the use of furries in advertisements. and their effectiveness I got a grin from the following quote:


Such icons "are an easier, more palatable way for people to accept they've lost half their money."

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Cute ads, and the bear delivers a good punchline. While I'm still a bit offended that the bear is such a pessimist (Honestly! I'm not that bad, am I?), I think the ads are the right touch of whimsy at the right time.

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[While I'm still a bit offended that the bear is such a pessimist ]

Given the meaning of "bear market" I'd say that they had him well within character. It's amusing to see the two stock market scenario terms so nicely personified.

-Feren
"We use them for divine retribution."

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The personification was right on. I was just goofing off my phenotype. I hope none of my friends think I'm that much of a pessimist.

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