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EZ Wolf releases fursuit advert "Stay as You Are"

Your rating: None Average: 3.7 (3 votes)

An advert for EZ Cooldown cooling vests for suiting peformers was released by EZ Wolf. The scolling shot features many fursuiters performing a wide variety of wacky tasks slowed down dramatically while the accompanying music by Fox Amoore and Pepper Coyote of Look Left encourages the audience to "Stay as You Are".

EZ Wolf is well known for his works in furry cinemtography, including the "infamous" Room 366 video which caused controversy in the fandom when it was leaked back in 2011. If you look hard enough, you may find an Easter egg referencing that particular video towards the end.

Animation: 'The Polar Bears'

Your rating: None Average: 4 (2 votes)

A 7’21” movie? Well, they don’t say “feature”. And it is produced by Ridley Scott, directed by John Stevenson (Kung Fu Panda), and CGI animated by Animal Logic, the Sydney studio that produced the two Happy Feet movies and Legend of the Guardians: The Guardians of Ga’Hoole. This is supposed to reinvigorate the Coca-Cola Polar Bears, but at least it’s free of the commercial message.

IMDb and YouTube say that this was released on December 31, 2012. ADWEEK says that it was commissioned by the Coca-Cola Company through the Creative Artists Agency (adv’t agency) of Los Angeles for an online commercial. So this has been out for over a year, but I haven’t seen it mentioned on Flayrah yet. Let’s rectify the omission.

They Call Them Wearable Stuffed Animals

There have been one-piece pull-over pajama-style “animal costumes” for a while now — but this is the first time we’ve seen them advertised on kids’ TV! That’s just what Janimals did, advertising their “wearable stuffed animals” on the Hub Network. What’s more, they say they have sizes to fit “ages five to one-hundred-and-five!”. Check out the Janimals web site to see their full commercial and all of their available models.  As seen on TV!

image c. 2014 buyjanimals.com

image c. 2014 buyjanimals.com

FoxyPimples break out in India

Your rating: None Average: 2 (3 votes)

FoxyMoron logo The January 23 issue of India’s Animation Xpress reports that the makers of anti-pimple cream Garnier Pure Active have hired the FoxyMoron digital advertising agency in Mumbai and Gurgaon to create a Hindi Facebook and YouTube advertising campaign for it. FoxyMoron has used “layered animation” to create “illustrated comic strips of iconic Bollywood characters” disfigured by pimples. It’s not anthro, but it is truly you-have-to-see-it weird. [Video 1 - 2]

There is nothing anthropomorphic about this except the name of the creative studio. Are we insulted by the name “FoxyMoron”? Have they ever done anything with cartoon foxes in it? (It probably started out as a play on "oxymoron", but still ...)

Philosophy: Traditional animation vs. CGI animation

Your rating: None Average: 3.9 (7 votes)

Amid?Amidi?of?the?Cartoon?Brew?uses?this?new?GEICO?commercial?to?ask,?what?is?an?animated?cartoon?and?what?is?reality,?anyway??–?a?meaningful?question?for?anthropomorphic?fans?today.

Video: the Kia hamsters are back, getting 'totally transformed'

Your rating: None Average: 3 (4 votes)

The Kia hamsters, rodent stars of several commercials for the Kia Motors Corporation, are back in an advertisement to promote the 2014 Soul.

The ad, set to Lady Gaga's "Applause", features the three hamsters jogging, swimming, and working out on various pieces of gym equipment. At the end, emphasising the message that the Soul has been "totally transformed" with a "sleeker, sexier and more sophisticated" look, the hamsters are seen radically slimmed down, wowing the public at a red-carpet event.

The campaign was produced by Kia's long-time ad agency David & Goliath, and directed by its Executive Creative Director, Colin Jeffery. The MTV Video Music Awards (Sunday, August 25) will feature the commercial; it hits 18,000 movie screens across the U.S. on August 30.

Animation: Beer labels in motion

Your rating: None Average: 3.5 (6 votes)

Some people have weird hobbies. Video editor Trevor Carmick’s is animating beer labels. The Cartoon Brew’s Chappell Ellison has an article on Carmick and his animated beer labels, including a link to them. Since the labels include anthropomorphic animals, real animals, and fantasy monsters, I am including it here.

Besides, I suspect that most Flayrah readers like beer, whether it is anthropomorphic or not.

Advertising: Mascots matter for brands big and small

Your rating: None Average: 3.3 (3 votes)

Chappell Ellison reports for the Cartoon Brew on a regional Canadian airline's use of a jetsetting raccoon businessman mascot, Mr. Porter.

More importantly, Ellison documents how this goes against the trend of airlines like American Airlines and Qantas replacing their familiar animal mascots with impersonal, stylized mascots, and why this is a big mistake in his opinion. An animated TV commercial featuring Mr. Porter is included.

Car ad brings Hanna-Barbera's 1960s 'Wacky Races' to life

Your rating: None Average: 3.7 (3 votes)

This 1'16" TV adv’t for the Peugeot 208, parodying Hanna-Barbera’s animated Wacky Races of the 1960s, is barely anthropomorphic due to the last-second appearance of Muttley; but it’s so clever that I’ll take any excuse to include it here. Directed by Antoine Bardou-Jacquet at Partizan/Movie & Art in … well, eight offices around the world from Paris to Los Angeles to Mumbai; commissioned for Peugeot by the Y&R Brasil advertising agency in São Paulo.

What is Flayrah's future?

Your rating: None Average: 4.4 (7 votes)

Once, Flayrah was the the only place to find information on the Furry fandom. You might see a comment on a board or on IRC, perhaps LiveJournal, but there were not a lot of options. The few conventions out there would make a post here, perhaps some themed newsletter, but that was about it. You knew you could find Flayrah with news on it.

Now, over the years the fandom has developed, but the news mediums really have not. There are more diverse sources out there, but many are self-seeking. I won't go into that. More power to them is all. Yes,?you?can?say?Furry News Network,?but?it?never?really?got?going. A year? Maybe two. It copied a lot of the stories here, and occasionally something new would pop up. But that died out soon enough.

The fandom is constantly growing and furries want news, but do they know where to find it? I don't think so. I looked at the visitor stats below. They represent what a meet might have, and are not a good representation of the fandom's numbers.

'Wonderfilled Anthem' prescribes Oreos for wolves, vampires

Your rating: None Average: 1.9 (7 votes)

Even if it was not anthropomorphic, how could we ignore an animated TV commercial for Oreos from Studio Animal (Barcelona), to a lively tune by Owl City?

Fortunately, the 1’30” Wonderfilled Anthem, directed by Martin Allais, is very anthropomorphic, with the Big Bad (Blue) Wolf, the three pigs, vampires, sharks, baby seals, squids, and more. Cartoon Brew’s Michael Ruocco has the story.

Video: 'Meet Thomas: Creator of an Alternate Universe'

Your rating: None Average: 5 (3 votes)

Can a district manager capture inspiration sparked by a train ride – with assistance from a four-figure piece of consumer hardware? [Coyoty]

See more: Background on the creation of the Rabbit, Toad and Bird

Video: 'A dragon is coming!'

Your rating: None Average: 4 (2 votes)

Some have called it "a beast that easily outruns the competition". It's smart, it's cute, it can fry two fish at once, and it's coming this summer – to your phone! [tip: diadexxus; best in HD]

The Snapdragon is an popular mobile system-on-chip designed for the ARM architecture. Many cell phones use one, including U.S. variants of the heavily-hyped Samsung Galaxy S4.

Related video: Even trolls need a break - See also: The 'making of' video

TV commercials: Fat Louis Wines

Your rating: None Average: 2 (2 votes)

When you think of France, what do you think of? No, no; keep it clean – fine wines!

The Cartoon Brew website reports that a series of six animated TV commercials for Fat Louis Wines featuring Fat Louis, an anthropomorphic French duck, has been made by animation artist/director Andy J. Smith of Newburyport, Massachusetts. The six commercials are collected into a 2’49” compilation, Les Aventures de Fat Louis.

This Year’s Winning Frog

The July issue of Animation Magazine featured the 2012 Pitch Party, which has become an annual event.  The idea is simple: Entrants purchase a 1/16th-page ad in the magazine, and submit a one-panel “pitch” for a new animated TV series or feature. A panel of animation industry experts, the staff of Animation Magazine, and on-line readers each get a chance to pick their favorites.  Those industry folk this year included names from Cartoon Network, Nickelodeon, PBS, and the Hub among others. And the top pick from both those bigwigs and the Animation staff was Jimmy Legs: The Down and Out Frog, created by Daniel Contois — the story of a cartoon frog living in America following a nuclear apocalypse. Oh what fun!